Tag: marketing

Spire Orthopedic Partners recruits first chief marketing officer

Spire Orthopedic Partners has hired orthopaedic marketing executive Nicole Monsky as the company’s first chief marketing officer. “We are thrilled to welcome Nicole to our...
Driving your patient engine can help grow your practice

What are “patient engines” and why should you care?

Running a busy spine surgery in the 21st century is not easy, writes Matthew Coffy. Healthcare professionals in all practice areas are facing unprecedented...